Sustainable Design

At SEL, we are committed to developing more sustainable retail solutions wherever possible. The unit shown in the image is made entirely of metal, which may initially seem less sustainable than a cardboard alternative. However, there are several key factors that make this unit a more environmentally responsible choice in the long run. While the carbon footprint of manufacturing a metal unit is higher at the outset, its durability means it lasts significantly longer than a cardboard equivalent. Over its lifetime, multiple cardboard units would need to be replaced, whereas a single metal unit remains in use for years—ultimately resulting in a lower overall carbon footprint.

This unit is also designed for flexibility, featuring adjustable shelves that allow it to accommodate different products from a single brand. The ability to update the graphics ensures the unit can be reused across multiple promotions rather than being replaced entirely. These design features extend the unit’s lifespan and reduce waste, making it a more sustainable choice.

Additionally, the unit can be flat-packed to optimise transport efficiency, reducing the space required for shipping and lowering emissions. At the end of its life, it can be easily disassembled for recycling, further enhancing its sustainability.

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